Kevin Jones returned to USA Baseball as the Director of Digital Media in January 2017 before being named Director of Brand in January 2023. In September 2024, Jones was named Senior Director of Marketing. In this role, he oversees, develops, and directs the USA Baseball brand. Jones works directly with program directors to develop the plan and strategy for each program. Additionally, he ensures the USA Baseball Brand stays cohesive across these strategies and works with the creative team to implement them.

Jones started with USA Baseball in April 2012 as the Coordinator of Multimedia before being hired full-time as the Director of Digital and Social Media in November of that year. In that role, he was responsible for creating video highlights and packages, as well as graphic design for USA Baseball.

Before joining USA Baseball, Jones worked as a student manager for the NC State baseball team in 2009 and was the production intern for CanesVision with the Carolina Hurricanes during the 2011-12 season.

Jones graduated with a bachelor’s degree in Communication (Media) from North Carolina State University in 2012.

He currently resides in Apex, North Carolina, with his wife, Catherine and two sons.